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  Re: Apple's Mac mini, product of marketing genius? 
 Date Written 
Daniel Reiss Jan 28, 2005, 02:00pm EST Report Abuse
Well Sandar you missed the whole point;

I do not own an iPod either [but my wife does]. and I hate Apple's advertising of the iPod because it portrays users as hopheads and mindless music junkies. But that is another rant.

Thre are a plethora of uses for the iPod beyond the music and most people I know use them for backups, large portable drives, PDAs with the ability to sync to their desktop files etc etc. Same goes for the mini. If you had been paying attention you would realize that a whole industry has grown up around the iPod and the same thing has already started to happen with the mini. And it is not even 2 weks old.

I have 5 computers at home and I am thinking about buying a mini. I will equip it with the combo BlueTooth AirPort card, bump the RAM to 1.0 GB and the drive to 80GB and place it in my family room near the stereo. the mini will communicate with the stereo wirelessly via an Airport Express from which I will connect to the amp with a digital optical cable. I will then rip my entilre CD collection to the mini with iTunes. I will control the mini from my PowerBook over 802.11x with Apple's Remote Desktop. [I can also play a smaller collection from my PowerBook directly in the same way.] I will then be able to play my entire CD collection [>800 CDs] without ever having to change another CD.

If you don't think that's cool you are lost in the woods.


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Matt Walker Jan 28, 2005, 02:20pm EST Report Abuse
>> Re: Re: Apple's Mac mini, product of marketing genius?
you could already do that with any number of pc based equipment, or equipment meant expressley for that application. However mac mini's will defintiely open up macs to casual computer users because of the price tag. I would weait for the the tiger os to come out though. hey I would try and get an adapter for your mini though so you could stream video to your tv also. that would make it definitely worth it. one last thing they are growing themselves up around technology that shuttle has pioneered with xpcs and that via has pioneered with its nano itx mobo. but hey you can see it how you like, apple coming back in its full glory is about as likely as sega becoming a successful contender in the console industry

Brian Stewart Jan 28, 2005, 02:35pm EST Report Abuse
>> Re: Re: Apple's Mac mini, product of marketing genius?
Cost of Mac Mini + Cost of display = not so low anymore, especially when you consider that most people who pick up a mini will be buying an apple display

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Rooin Jan 28, 2005, 02:48pm EST Report Abuse
>> Re: Re: Apple's Mac mini, product of marketing genius?
In aggreement with Daniel Reiss.

In my post I was placing at the same time, I stated similar idea's.

and with the cost of the Display, Yes Apple will make money on their displays for their Mini's BUT if you use me and Danniel's Senerio, you can just get a DVI-TV adapter they have an hook it to your TV.

granted the Displays Apple has ARE sweet, but dang spendy.

But to get the Mini with the upgrades it up's the price to around $1000. 80 gig hd 1gig ram, Wireless, blue tooth and Super Drive. If you go the fancy wireless Transmitter for the audio, an other accessories your going to spend a bit more, but for how much it can do, and for some who want to consoldate things in their homes, this can replace their home PC, DVD/CD player if done correctly.

"Even Satan wouldn't use customer service as a form of punishment." - Lucas
Daniel Reiss Jan 28, 2005, 05:29pm EST Report Abuse
>> Re: Re: Apple's Mac mini, product of marketing genius?
Well - I was a little over enthusiastic when I started listing the upgrades. I don't need 1GB of RAM for the use that I contemplate. So here are the costs involved:

Higher capability mini = $599
80 GB Hard Drive = 0 it's included as well as a higher speed G4 processor
512 GB RAM = 75
SuperDrive R/W DVDs = 100
BT Airport Combo Card = 100

I already have an Airport Express + the PowerBook. I am not interested in connecting to the TV - although I could.

Wait - that is actually a good idea. I can then remove the DVD/VHS player from the TV control rack and dedicate them to converting all those 20th Century VHS tapes to DVDs. With the Airport Express the mini does not have to be anywhere near the stereo amp [it's in another room].


Rikk Watts Jan 28, 2005, 08:37pm EST Report Abuse
>> Re: Re: Apple's Mac mini, product of marketing genius?
I am an ex-IBM systems engineer who has used Macs since the mid-80s, and currently update my top-end Power Book every 18 months or so. This Christmas my early twenties kids received iPods and my wife a digital camera. Within a week of the MiniMac announcement, my PC frustrated family voted unanimously to replace the clunky "son of magnatron" monolith under the desk with a much smaller unit on top of it that has a rugged but stylish OS, all the software they need to do everything they want, a high quality graphics card and CDRW- DVD ROM, and no spyware or viruses. Since we already own a keyboard, screen, mouse etc. we decided all we needed was some more RAM. And we get all of this for just $550. You're right: I cannot imagine how any one but a fashion junkie would ever be attracted to such triviality.. (Oh, yes, and one of my colleagues, a 52 year-old PhD in Ugaritic from the Univ of Chicago with a penchant for mismatched sox has just decided to follow suit.. style gurus are apparently taking over... horrors).

Sri Naray Jan 29, 2005, 12:13am EST Report Abuse
>> Re: Re: Apple's Mac mini, product of marketing genius?
I've seen a bunch of people mention that Shuttle pioneered the small form factor PC, but according to their own website ( they introduced the XPC in 2001 - the same year that Apple *cancelled* the G4 Cube (which was released in the summer of 2000).

So Apple pioneered the SFF, but then abandoned it until coming back with the mini (unless if you count the later generation iMacs as SFF with the current all-in-one "slate" design with no base, or the prior "lamp" model where the computer components were housed in the fairly compact base unit).

For comparison of the dimensions:

Shuttle XPC 5600: 320 L x 205 W x 170 H mm (approx 12.6" x 8.1" x 6.7" ) = 680 cubic inches
G4 Cube: 10" H x 8" W x 8" D = 640 cubic inches
Mac mini: 2" H x 6.5" W x 6.5" D = 84.5 cubic inches

So as far as SFF goes, the mini is taking it to another level in terms of compactness in a relatively mainstream product (as opposed to some of those WinCE - powered ultra-portable machines which never really caught on).



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